Pinterest Is Feeling The Heat

Looks like Pinterest is starting to feel the heat due to copyright concerns so they are introducing NOPIN, a small piece of HTML code that you can use to avoid getting your content pinned. This might come in handy especially if you take a look at their somewhat shady Terms of Use:

By making available any Member Content through the Site, Application or Services, you hereby grant to Cold Brew Labs a worldwide, irrevocable, perpetual, non-exclusive, transferable, royalty-free license, with the right to sublicense, to use, copy, adapt, modify, distribute, license, sell, transfer, publicly display, publicly perform, transmit, stream, broadcast, access, view, and otherwise exploit such Member Content only on, through or by means of the Site, Application or Services.

I can totally understand the need to be able to display those images in a way that's similar search engines in order for the service to work, but what's that about selling and redistribution?

Pinterest is a potential legal minefield already since most people don't own the content they are pinning, but I believe the site will be tolerated to some extent because it has some marketing potential. That having said, the idea of being able to sublicense and sell the images in any way is just insane.

What are your thoughts?

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